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" Treat people as if they were what they ought to be and you will help them become what
they are capable of.

 

Goethe

 

" While the Chinese may admire the West for its economic and technological prowess, having things done in a Chinese way is a major source of pride. A Western leader who wishes to be effective as a leader in China needs to be sensitive to Chinese culture. If you don't, you will not be accepted by the employees."

 

Chinese CEO in Shanghai

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We are an alliance of leadership consultants and executive coaches based in Singapore.

At Lead Associates, we work with organizations and businesses to elevate and accelerate business results by optimizing the capability of their leaders and teams. We are convinced that in each of us, there is a better leader inside, waiting to be discovered.

 

Our leadership consultants and executive coaches bring the following qualities to our clients:

 

A global mindset, that leverages the uniqueness and diversity of Asian, American and European cultures to enhance competitive advantage

 

Decades of corporate leadership experience at senior levels in different industries

 


Successful track records in consulting and executive coaching

 


Advanced degrees in various disciplines and the humanities

 


Certification as executive coaches

 

Our methodologies are practical, results-oriented and time tested. We first seek to understand the clients' needs and challenges . Then we customize the solutions to best meet their requirements.